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Published on November 30th, 2012 | by Bangkok 101

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The Opening of W Bangkok

The capital welcomes its latest hotel with W Bangkok (106 North Sathorn Rd, 02-344-4000, www.whotels.com/bangkok), designed by local architects Soda, which opens its doors on December 7. With 407 accommodation options running from Wonderful Rooms through Marvelous Suites all the way to the Extreme Wow Suite, and slogans such as: “It’s about in-the-know and now of what’s new and next,” there’s something eerily modern about W. It also towers over the lovely, century-old former Russian embassy, which contains four suites, so the theme is Bejeweled Mystique, to reflect “Bangkok being a city of contrasts”. W has a “Whatever/Whenever” service philosophy and a core clientele of “jetsetters and taste makers”, who might gather in WOOBAR or W Lounge – “the hottest spot where the coolest people collide”. Check it out and check in early for cheaper deals.

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